"The Super Bowl is the most watched, most anticipated, most expensive, most influential arena in the world for television advertising. It is the place for advertisers to showcase their best, and for millions of viewers to see, judge, and respond to the most costly, creative commercials they'll encounter during a single broadcast.
This book provides a tour of the evolution of advertising, illustrated with color stills from memorable, sometimes out-on-the-edge ads and with stories of behind-the-scenes work that went into conceiving and making many of them."
I love behind-the-scenes stuff so I am looking forward to reading this book myself. I was able to find the book new for $2.73 with $3.99 shipping from a seller at Amazon, or you can find it used in Very Good condition at Amazon for $0.53 with the standard $3.99 for shipping.
I would love to hear what your favorite Super Bowl ad of all time is, and which team you are hoping will win. Which ever team you are cheering for I hope you have a fun evening and enjoy the game!
Happy Super Bowl Sunday everyone.